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Web Design
High Times Co.
A e-commerce website design for a cannabis dispensary, featuring a dark aesthetic with purple and green accents. All for an interactive experience of a premium cannabis website.
Color Palette
#201F22
#2A104B
#183826
#7012E2
#C9EF99
Typography
Headlines
High Times Co.
Playfair Display
Body Text
Clean sans-serif for readability
Modern, legible typeface for product descriptions and navigation
Website Pages
Homepage
Menu / Shop Page
Product Page
Design Details
Visual Direction
A sophisticated aesthetic with hexagonal patterns based off of the cannabis compound with vibrant purple accents. The design evokes a premium cannabis experience while maintaining approachability.
User Experience
Intuitive product filtering by brand, type, potency, and effects. Clear product cards with essential information and easy add-to-cart functionality.
Product Display
Hexagon's shaped as product frames create visual interest while showcasing quality product photography. Strain details including breeder, cross, and flavor profiles.
E-commerce Features
Ability to see all details of product and filter through the search options.
Design Process
The design process came from a prompt about where we would be in the future, and I am in NH where cannabis is not recreational yet. I wanted to create a sophisticated dark cannabis dispensary page as many are plain white. This was pure experimentation, and I had to be very careful with the contrast for accessibility due to the colors.